Sign Up for the Bronco Off-Roadeo in Texas!

June 18th, 2021 by

Pre-production versions of the 2021 Bronco, shown here, include Bronco two-door in Cyber Orange Metallic Tri-Coat and Bronco four-door in Cactus Gray.

Sign Up Today for the Bronco Off-Roadeo!


The Bronco Off-Roadeo experience in Texas begins June 28th! The schedule is currently available through early September, we will continue to add dates throughout 2021 and beyond. Off-Roadeo gives customers a chance to get behind the wheel of a Bronco before taking delivery of their vehicle.  Your customers’ Off-Roadeo experience comes standard with their purchase – customers are responsible for travel & accommodations. Check out the video highlighting the experience and be sure to share with your customers!

Look out for future announcements on the remaining three locations opening in 2021!

Eligible Customers

  • Bronco 2 & 4-Door Owners & Order Holders
  • Bronco Sport Badlands Owners
  • Bronco Sport First Edition Owners



Customers must first complete the registration process at the Bronco Off-Roadeo Customer Registration Site. Once registered and verified, customers can reserve their spot.

  • Be sure to use the name and contact information attached to your Bronco order to create Off-Roadeo registration
  • VIN – not required
  • If a customer has not received their VIN yet, there will be an order verification process once they’ve completed their registration with the name and email tied to their Bronco order

Bring a guest to enjoy the Texas off-road experience!

We’re happy to announce a new reduced rate to bring a guest to share in your Bronco adventure. To show our commitment to making this an extraordinary experience for everyone wishing to attend, we have adjusted the fee for additional guests:

  • First Guest: $395 (down from $595)
  • Second & Third Guest: $295 each

Bronco is about exploring the wild together, finding community, and creating unforgettable memories with family and friends. In addition to the updated guest fee, as previously announced from Ford, anyone with an eligible Bronco order will still receive a $250 voucher that can be applied towards any guest fees.

Want to attend but don’t have a Bronco? Gullo Ford can help!

The team at Gullo Ford wants you to enjoy the great off-road, so get in touch with our team today to learn more about getting behind the wheel of the brand-new 2021 Ford Bronco. View current options and trims at any time from the comfort of your home today!

Posted in Auto Shows, Bronco